Following the strategic groundwork laid with the Haryana state government, VisualCamp is officially launching its expanded reading intervention program in early October. The scaled-up initiative will be deployed across 60 government schools in the Nuh district, directly supporting India’s NIPUN Bharat national mission for foundational literacy and numeracy. The six-month program focuses specifically on Grade 2 students struggling with Hindi reading. Unlike conventional tests, the platform tracks how a student’s eyes move across text to evaluate reading progression, aiming to help students transition from word recognition to independent, sentence-level reading.
As the operational blueprint scales in Haryana, VisualCamp is simultaneously advancing opportunities to expand its presence into other Indian states, including Maharashtra and Andhra Pradesh. This state-to-state expansion represents a major milestone in VisualCamp’s broader effort to bring evidence-based reading assessments to government schools across the country.
The company’s ambitious expansion strategy was recently bolstered by its first-place finish at Upstart 26, a pitching competition connecting Indian and Korean companies held on September 10, 2026, in Seoul. VisualCamp’s CEO pitched the platform under the theme, “See the Unseen: The Cognitive X-ray for Learning Efficiency”. The entry was evaluated by a distinguished panel of India-Korea business leaders, who highly validated the product’s fit for the Indian market and the realism of its practical go-to-market plans.
“Traditional assessments only show us the final test score, but our eye-tracking technology reveals the invisible cognitive struggles of a child’s learning to read,” said Yunchan Suk, CEO of VisualCamp. “The rapid expansion of our program across multiple states validates that Indian educators and leaders are ready for data-driven tools. We are scaling our technology not just to assess students, but to give teachers the exact insights they need to make every child a confident, independent reader.”
